I was interviewed for a Jewish newspaper on the work I do for Reboot . I've pulled out an excerpt, but you can find the whole article here.

Are there any continuities between your work with the Milarepa Fund organizing the Tibetan Freedom Concerts and your involvement with Reboot?

Yes, the continuity between the two is that young people are powerful agents of change. Also that culture is the right venue to engage young people. The work that I do now is a continuation of the concerts, and stems from my study of how to engage people, to build movements and communities, and to create culture.

People today engage in community and in the world differently. They look at institutions differently. The work that my company does helps nonprofits re-engineer their activities around this new way of engaging.

Most nonprofit institutions in this country haven’t realized that people are demanding a different way to be involved, while many for-profit ones have. I’m personally tired of social change organizations being 20 years behind the corporations, especially because I have a hunch that nonprofits, with aspirational missions at their core rather than products, will excel at this new type of engagement beyond what the for-profits have been able to do.